Stranger Things' Creators The Duffer Brothers Launch Upside Down Pictures

Stranger Things

Following the phenomenal success of Stranger Things, creators Matt and Ross Duffer have launched their own production company, Upside Down Pictures, signalling an ambitious expansion beyond Hawkins. With projects including a live-action adaptation of Death Note, a series adaptation of The Talisman in collaboration with Steven Spielberg’s Amblin Entertainment, and even a Stranger Things stage play directed by Stephen Daldry, the Duffers are poised to redefine storytelling across television, film, and theater. Fans and industry insiders are watching closely as Upside Down Pictures promises a mix of supernatural thrills, rich character work, and bold creative innovation.

Unlocking the Duffer Brothers' Next Big Surprise Projects!

Key Information:

    Matt and Ross Duffer launch Upside Down Pictures, a production company designed to expand storytelling beyond Stranger Things while maintaining the series’ signature blend of heart, horror, and nostalgia.
    Upcoming projects include a live-action Death Note, a series adaptation of The Talisman in partnership with Steven Spielberg’s Amblin Entertainment, and a Stranger Things stage play directed by Stephen Daldry.
    Upside Down Pictures brings on Hilary Leavitt, formerly of BBC America and MRC, to ensure the production company delivers high-quality, layered narratives across multiple media platforms.

Stranger Things Duffer Brothers

Following the phenomenal success of Stranger Things, creators Matt and Ross Duffer have launched their own production company, Upside Down Pictures, signalling an ambitious expansion beyond Hawkins. With projects including a live-action adaptation of Death Note, a series adaptation of The Talisman in collaboration with Steven Spielberg’s Amblin Entertainment, and even a Stranger Things stage play directed by Stephen Daldry, the Duffers are poised to redefine storytelling across television, film, and theater. Fans and industry insiders are watching closely as Upside Down Pictures promises a mix of supernatural thrills, rich character work, and bold creative innovation.

After the jaw-dropping twists of Stranger Things Season 4 in July 2022, the world collectively asked itself: “What are the Duffers up to next?” The answer came with the announcement of Upside Down Pictures, their very own production company. For fans who have grown up alongside Eleven, Mike, and the gang, this move was thrilling news — not only does it promise new stories, but it also confirms that the Duffers are committed to creating worlds where the supernatural, the nostalgic, and the intimate co-exist seamlessly.

With Season 5 on the horizon, it’s clear that the Duffers’ immediate focus remains on delivering the grand finale of Hawkins’ epic battles. Yet, Upside Down Pictures signals their intent to expand creatively, taking the sensibilities that made Stranger Things resonate — suspense, heart, horror, and 1980s-infused nostalgia — into entirely new realms. Matt Duffer has spoken about wanting to “create the kind of stories that inspired them growing up,” focusing on “the beautiful crossroads where the ordinary meets the extraordinary.” For anyone who has ever yearned for a story that balances spectacle with emotional depth, this is promising territory.

Upside Down Pictures: The Next Chapter Beyond Stranger Things

Upside Down Pictures’ upcoming slate immediately caught attention with a mix of adaptations and original content. Among the most exciting announcements is a live-action adaptation of Death Note, the iconic Japanese manga and anime about a teenager wielding the power to control life and death through a mysterious notebook. This new iteration promises to move beyond Netflix’s previous 2017 adaptation, delving deeper into morality, power, and psychological tension — themes that the Duffers are particularly skilled at exploring.

Then there’s The Talisman, a collaboration with none other than Steven Spielberg’s Amblin Entertainment and Paramount Television. Matt Duffer emphasises that The Talisman diverges from Stranger Things’ tone, leaning into “robust fantasy elements, horror influences, and richly layered storytelling.” Fans of the Duffers’ work can anticipate a narrative that marries large-scale fantasy spectacle with intimate character-driven drama, a signature approach that has already proven successful in Hawkins.

But adaptations aren’t the only focus. The Duffers are also pushing the boundaries of their franchise with a stage play based on the mythology of Stranger Things, directed by Stephen Daldry, known for The Crown and Billy Elliot. Theatrical storytelling offers an entirely different canvas, and the prospect of seeing Hawkins’ eerie corridors, shadowy Upside Down landscapes, and complex emotional dynamics come alive live on stage is tantalising for fans and theatre-goers alike.

The Duffer Brothers' Creative Legacy with Upside Down Pictures

Upside Down Pictures isn’t just a vanity project; it’s a serious commitment to narrative excellence. To help realise this vision, the Duffers brought on Hilary Leavitt, a seasoned executive whose resume includes hits like Orphan Black, Ozark, and The Great. Leavitt’s experience ensures that Upside Down Pictures can handle complex, layered storytelling across multiple platforms while maintaining the high-quality production values fans expect from the Duffers.

The company is also developing original series, including projects from Jeffrey Addiss and Will Matthews, creators behind Dark Crystal: Age of Resistance. By blending adaptations, original content, and theatrical work, Upside Down Pictures positions itself as a hub for inventive storytelling, appealing to a broad spectrum of audiences while nurturing creative risk-taking.

The timing of this expansion is strategic. Stranger Things has already cemented the Duffers’ influence: the series surpassed a billion hours viewed on Netflix and ranks as one of the platform’s all-time most popular English-language shows. With that kind of cultural clout, Upside Down Pictures has the freedom to experiment, take risks, and redefine the landscape of genre storytelling in television and film.

Fans can expect Upside Down Pictures to carry forward the narrative DNA of Stranger Things: strong character development, suspenseful plotting, nostalgic nods, and just the right touch of horror. Yet, the company is equally committed to exploring entirely new territory, demonstrating that the Duffers’ creative vision extends far beyond Hawkins.

By launching Upside Down Pictures, Matt and Ross Duffer are signalling that their storytelling ambitions go well beyond the confines of the Upside Down. From Death Note to The Talisman, from original series to stage adaptations, their new production company promises to deliver content that combines spectacle with intimacy, horror with heart, and imagination with authenticity. As fans eagerly anticipate Stranger Things 5, the establishment of Upside Down Pictures assures us that the creative energy behind Hawkins will continue to inspire, entertain, and innovate for years to come.

Their trajectory offers a blueprint for creators who wish to maintain their unique voice while expanding into new mediums. In other words, while the final chapter of Stranger Things may be imminent, the story of the Duffers’ creative universe is just beginning. Upside Down Pictures ensures that their imaginative spark — the same spark that made us fall in love with Hawkins, the Upside Down, and its unforgettable characters — will keep illuminating screens, stages, and imaginations around the world.

Continue Reading about Stranger Things Duffer Brothers:





More about Stranger Things Duffer Brothers

In the wake of the monumental success of Stranger Things Season 4, which shattered records with 1.15 billion hours viewed in its first 28 days, creators Matt and Ross Duffer have embarked on an ambitious new chapter in their careers with the launch of Upside Down Pictures. This new production company is not only dedicated to continuing the legacy of Stranger Things but also to expanding their storytelling universe. With Hilary Leavitt at the helm, they aim to craft narratives that intertwine the ordinary and the extraordinary, reflecting their childhood inspirations. As the Duffers have stated, their vision revolves around “stories that take place at that beautiful crossroads where the ordinary meets the extraordinary, where big spectacle co-exists with intimate character work, where heart wins out over cynicism.” Their inaugural focus remains the resolution of the climactic battle between Eleven and Vecna, setting the stage for an exhilarating final season. The expansion of the Upside Down Pictures slate includes a fresh live-action adaptation of the renowned Japanese manga and anime series Death Note, as well as an original series from creators Jeffrey Addiss and Will Matthews. Additionally, the Duffers are collaborating with Steven Spielberg’s Amblin Entertainment for a series adaptation of Stephen King and Peter Straub’s novel The Talisman, a tale rich in fantasy, horror, and emotional depth. Furthermore, a stage play set in the Stranger Things universe is in the works, directed by Stephen Daldry and produced by Sonia Friedman. A live-action Stranger Things spin-off, based on an original concept from the Duffers, will also be produced. With this ambitious array of projects, the Duffers are poised to captivate audiences once again and solidify their influence in the entertainment landscape.

What are you most excited to see from the Duffer Brothers' new projects at Upside Down Pictures?

We’d love to hear your perspective! Share your opinions in the comments below.

Stranger Things